Persuasion is an art that each Christian should master in order to have success in evangelism. This book defines persuasion and presents it in a manner that attracts the reader to Christ and helps them to be transformed into responsible Christians.
The content of this volume offers theological and practical principles that help agents of the gospel comply with the tough task of winning souls. These principles are exposed in a clear and simple way using examples where they were already applied with great success in the churches where the author worked as a pastor.
Among the many writings about persuasion this work of Dr. Norton is emphasized not only by its clarity and simplicity but likewise by emphasizing the Christian and spiritual lessons that it presents.
